Markets called key to hi-tech agriculture

Created 14 July 2018
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Markets play a key role in the success of high-tech agriculture in the Mekong Delta, as explained during a seminar on high-tech solutions for agriculture in the Mekong Delta held in Can Tho City on July 13.

It is necessary to introduce high-tech applications to the agricultural sector and others, but the country has recently seen a series of localities following the trend towards high-tech agriculture without considering the demands of the market, which is a key to success.

“High-tech applications for the agriculture sector may help enhance productivity and quality, and reduce prices, workforce and negative impacts on the environment,” a participant told the Saigon Times on the sidelines of the seminar, noting that agricultural products will be useless unless there is consumption of the products.

The participant suggested that choosing products for hi-tech applications should be based upon market demands and customers’ tastes.

“Therefore, analysis of customers’ interests and demands, in the short-term and long-term, is essential.” 

Addressing the seminar, Do Van So, chairman of the Camau Cooperative Alliance, raised a question about where high-tech applied products will be consumed.

Farmers may follow technology procedures recommended by scientists to produce high quality products and increase output, but the difficulty lies in product consumption markets and benefits for farmers, So emphasized.

Tran Minh Hai, director of the cooperative economy training and consulting center at Institute of Management for Agriculture and Rural Development II, said that some countries in the world developed high-tech agriculture after their research of specific markets. Taking a Japanese firm as an example, he said that the firm, growing rice in under 300-hectare farms in Long An Province in Vietnam, seeks to export the products to Europe, instead of the Japanese market.

Also speaking at the seminar, Dang Kim Khoi at the Institute of Policy and Strategy for Agriculture and Rural Development, said that countries applied high-tech to a market forecast, and that the market forecast is divided into two groups, including domestic markets and international markets, in the short, medium and long terms.

If Vietnam applies high-tech to market forecast systems to connect with data systems of localities nationwide, it will create a transparent information system to improve the planning of zones, as well as  the construction of infrastructure.

“It is necessary to focus on production, high-tech applications and target markets, as they are a system,” he noted.


Source: Saigontime

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